Sam is one of the Total Drama characters appears in season 4: "Revenge of the Island". He is a parody of Seth Rogen, due to their similar voice and laughs. He is voiced by Brian Froud, who voices another character, Harold.
Sam is addicted to video games and his GameGuy. In fact, his first ever appearance in the series involves him playing on his console, excited about an upgrade. He is known to enjoy MMORPG (Massive Multiplayer Online Role Playing Game) games. As a result of his attachment, Sam's physical strength is lacking and he is the slowest contestant of the second generation. However, Sam is a kind, optimistic guy who is easy to get along with and not hesitant to give compliments, and even though he has bad luck, he wants to help his team win and be useful to them. He tends to use language and terms related to video games, such as when he calls his teammates "expert level awesome" in Saving Private Leechball. He also says he needs a "power up" or "power levels low" whenever he's tired and low on energy.
Whenever deprived of games, Sam will often hallucinate real life as being parts of a game, seeing the world as pixelated game sprites, such as in Runaway Model while the teams were saving Lindsay, and in the exclusive clip of Food Fright, after his elimination. Sam displays his lack of self-esteem in the start of Total Drama: Revenge of the Island, he develops a crush on Dakota and is sad when she is eliminated early on, stating that he was looking forward to flirting with her and being rejected all season. When she returns and is made an intern, his kind nature allows him to break through to Dakota, becoming her only real friend on the island. Even when she suffers a great misfortune, Sam continues to harbor feelings for her, finding her even more interesting than before, and shows himself to be a considerate and compassionate person who values substance over surface.